

DIGITAL ROOM

PROGRAM
11:00 HRS
AI Roadmap in Mexico and its impact on the environment
Sofía Pérez Gasque Muslera

12:00 HRS

Building the Digital Future: AI, Extended Reality, and Connectivity
Íñigo Fernández Baptista

Director | Public Policy for México, Central America, and the Caribbean META
Discover how META is driving digital transformation by leveraging Artificial Intelligence (AI), Extended Reality (XR), and connectivity, thereby forging new experiences and opportunities for society and industry.
13:00 HRS

Intellectual Property in the Digital Age
Santiago Nieto

General Director Instituto Mexicano de la Propiedad Industrial (IMPI)
Learn the core strategies for safeguarding your creations in the digital age. Discover how patents and trademarks serve as crucial drivers of innovation and competitive advantage.
14:00 HRS
Break
14:15 HRS

Innovation for Life
Francisco Medina Montaño
Manager of Government Relations and Communication BOSCH MÉXICO
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Be inspired by how cutting-edge technology is redefining every facet of daily life, making it both more engaging and inherently sustainable.
15:15 HRS

AI and the Metaverse in Industrial Innovation
Alejandro Canela
Vice President & General Country Manager for Mexico & Central America SIEMENS

Explore how the Industrial Metaverse is transforming production by porting digital capabilities into new realities applied to the manufacturing world, thus showcasing the future of innovation.
16:15HRS
Innovation and Value Chains: Integrating Strategic Industries in North America
Panel with Global Companies from the Aerospace, Semiconductor, and medical Device Sectors Skyworks, Honeywell y Medtronics
Explore how global leaders across the aerospace, semiconductor, and medical device sectors are strategically connecting key industries to drive innovation and sustained economic growth across North America.

Rosy Castañeda


Rogelio Ballesteros


Luis Solís

*Program subject to change
